Your GRADUATION Story
I recently moved from a large metropolitan area to a small town, and realized that I could no longer rely on local referral sources as much as I used to, and that I needed to get my coaching more visible to a wider audience online. Being a tech minimalist I felt overwhelmed about how to do this in a productive way. I had tried several marketing programs earlier in my career and been very disappointed. But listening in to a free presentation by Marisa, I was so impressed by her authenticity, creative approach and passion to help people like me, that I took a big breath and jumped into the EPM course. At first I felt myself being resistant to the strong advice to narrow my niche. But when I realized that this was asking me to get to the core essence of how I helped my clients to transform, I embraced it and came up with an audience and mission statement that reignited my confidence about the value of what I have to offer. This put a fire under me to get into Chatterboxing, and so far, even though I haven't yet made a sale for my 1:1 program, I am getting very enthusiastic responses when I share. One of the professionals I shared with invited me to collaborate with her on offering retreats for women, bringing the focus & skills of my EP to complement her offerings. We are proceeding with planning, and this could actually bring a greater result than getting individual coaching clients, although I will continue to work on that. I no longer feel alone & am so grateful for the support of the Live Your Message community and staff!
Your MISSION ACCOMPLISHED Story
I have always been challenged with promoting my business (coaching, workshops, retreats) and envied people who had the gift of gab and no hesitance about bringing the details of their professional offerings into conversations and announcing their products on social media. Fortunately for much of my professional life, I have been blessed with an abundance of referrals so I didn't have to put that much effort into marketing. But moving from a large metropolitan area to a small town changed that, and I realized I had to get over my hesitancy . With perfect timing an invitation to join a free presentation by Marisa showed up in my inbox on a significant solar eclipse day and I dropped my previous plans and jumped on to the presentation. Marisa's playfully authentic presence and reassurance that I didn't have to have a big impressive website or email list or funnels to get my business seen in the larger world gave me the courage to believe I could do this with the promised support. I joined EPM and am so grateful I did. It was a struggle at first to keep up with all the modules but I got the hang of it encouraged by the lovely little Kaching sound as I completed each step. Working with my coach Missy and absorbing lots of wisdom from side coaching, I was able to focus on and articulate a much more targeted audience and niche, and I realize now that helped me to be more efficient and inspired with talking about my program. I was so relieved to know that I didn't have to have high level marketing tools to get started, and I was surprised to find how easily I got into Chatterboxing. Something has shifted in my confidence about the value of what I offer, and in the clarity with which I can present it. I feel I am over one of the biggest hurdles I had created for myself, and feel certain that I will gradually expand into more promotion on social media and YouTube. Though I haven't yet sold a coaching package I know that I have generated a lot of enthusiastic interest so far, and numbers of women have promised to send me referrals. I feel that I have accomplished my mission and launched myself into a whole new potential for growing my business at my own rhythm & timing. THANK YOU MARISA & EPM!!!
My confidence in the value of what I offer, my clarity in articulating a more focused audience and niche that is actually the essence of how I've been helping clients to transform their lives & more comfort and ease with talking about & promoting my product. "I was incredibly inspired by my cohort and how many of them were genuinely service oriented and wanting to make the world a better place. This shifted the scary concept of marketing for me, from perceiving it as an ego-based effort to make more money to a way to reach and support more people who actually have a need that I can help to meet.
I also feel quite proud of myself for completing the EPM course while I was working full time and interfacing with unfamiliar technology without getting overwhelmed. Over all, I feel more confident about the value of my experience and what I am offering to the world.
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Reaching a broader online audience doesn't have to be hard or overwhelming. ..it can be a playful adventure with many stepping stones along the way that I can traverse at my own pace." Though I am beginning with a 1:1 coaching package, I now feel much more positive about designing and launching online courses in the future. And because EPM helped me to narrow my niche to something I am uniquely qualified to serve, I believe I will be much more competitive in the big marketplace of coaching.
I realize that the reason I was attracted to Marisa and the EPM program is because she is a generous, compassionate, transparently authentic person, modeling a heart-centered approach to business that is in complete resonance with the essence of my own work and the EP I developed on Heart-Centered Living. Marisa is a beautiful role model for bringing heart and soul, along with a massive amount of invaluable business savvy and wisdom to the marketplace!