Your GRADUATION Story
I submitted a story already. I'd like to share some additional feedback though... I've loved this program most of the time & really pushed myself out of my comfort zone. Some of it got me thinking differently about my business & I've made an offer to real live people, which I haven't done in a long time. I was loving this program so much, I wanted to be a coach for you & wanted to sell enough spots in my program to cover the cost of & join Momentum. I do see some downsides, that if adjusted, would make EPM a no-brainer rock star program. Positives: Very step-by-step in the first half or so, amazing coaches, there's probably more I already said in my prior story... Improvement areas: coach pods are too full & people do get left behind, conflicting coaching from different coaches results in confusion rather than clarity (you can see examples of this in the FB group & I experienced it), not enough structure with the chatterboxing portion ('just talk to people' isn't a high-value strategy & feels very much like throwing spaghetti at the wall, even though we were promised this program would not be... this is a huge miss imo & became a bit of a red flag for me... with the deliberate step-by-step in the challenge & that was promised in EPM (& how EPM started), I put a lot of trust there would be more strategy for the getting conversations part... I asked for a more strategic approach several times from the coaches & got lovely suggestions, which ultimately still did not feel very systematic nor strategic... still throwing spaghetti at the wall... If you pivot here with more step-by-step strategy on getting into chats with the right people, EPM will be knock it out of the park. The biggest area for improvement imo, is the guarantee... I reached out before the offer to buy EPM was made & spoke to a coach & studied the guarantee, so I had a very good idea of what was involved before I purchased. I knew the conversations would be the hardest part & decided to sign up anyway, because I put my trust in Marisa & the program, that it would be as step-by-step to make it straightforward, even if it put me out of my comfort zone. I can now see that being 100% safe in earning the investment back one way or another is harder than you let on... For a bit, that influenced me to feel pressure to do things in a way that doesn't align with my integrity in order to get all the conversations I need, because I borrowed the money to do EPM due to the guarantee & believing I could pay it back either way. I'm not a fan of the high pressure, Dan Kennedy tactics that lean on FOMO, etc. I want a 100% success rate for my students & I want them to make a decision from their heart, even if it takes a little more time. The guarantee issue bothers me for everyone who signed up because of it... not the people who did not do the work, but for the ones I see who have also been legit showing up, especially the ones who have a lower price point (and need multiple times more conversations to qualify for the guarantee). I have a very high integrity bar & while, technically you're honest about it, that guarantee pushed people over the edge of buying without fully understanding what they were getting into. The sales psychology you are using is very powerful, so imo, that comes with huge responsibility... I see people who have been showing up talking about how they accidentally missed a milestone or didn't realize how many conversations they'd need and how some of the things just aren't working for them, but they didn't qualify for the guarantee for one reason or another, so many technicalities, even for those showing up and working their butts off. It soured me & other people (even though we're not saying it publicly). This negative feeling is so unfortunate because the program was amazing otherwise. Imagine if you made a few tweaks on how you handled the guarantee. People could finish feeling good about the program, knowing they had a fair chance to do all the work. And I don't think it would hurt your bottom line one bit to do something like give people more time after EPM ends to have all their conversations... because the people who will do it are going to be few & far between, but it would show that you believe that strongly in the program. Anyway, I don't know if you will, but I hope you hear this with a genuine heart for honest feedback & don't dismiss it. If you were more transparent, when making your verbal offer, about the work that is really required to claim the guarantee, step up the chatterboxing strategy, maybe even give more time to complete the high number of conversations some people need and don't overstuff the coaching pods, I could fall back in total love with your company... plus I believe you would have a higher success rate (of students making actual sales, not just making an offer) and people would see that your program really lives up to ALL of it's big promises. They say sales is a numbers game, but that's only part of the story... I sold phone systems b2b for years & I never sold anyone something they didn't need or weren't ready for... and when they were ready, they remembered that and called me.
I offered something for sale to people. It got me moving forward faster & illuminated how I want to do business. To trust myself. I had intended to prove my idea before the end of EPM, so I'll prove it or some idea going forward.
While so much of this is so good, I could not recommend EPM in good conscious at this time. That is subject to change if I saw some adjustments made. If someone asked me about it, I'd share all my honest thoughts & they could decide for themselves.